27U731SA-W

One screen. Endless possibilities.
Adapt to any task or environment with numerous possibilities. Powered by webOS, you can manage home office tasks without a PC and enjoy a wealth of content, seamlessly balancing work and entertainment. Enjoy a large 27-inch display, and stunning 4K picture quality in your own space.

Great display for both work and play
4K UHD (3840x2160) IPS display with HDR 10 and up to 90% DCI-P3 colour Gamut delivers a high contrast ratio and precise colours. It lets you experience visual immersion, from enjoying entertainment to processing work.

Seamless channel surfing
Thanks to webOS, enjoy seamless access to a variety of content through apps like Netflix, Prime Video, Disney+, YouTube, Apple TV, and free LG Channels. Get personalised recommendations, explore apps like Sports, Game, and LG Fitness, and easily control everything with a remote. The 3-side borderless design of the slim white body enhances immersion, while 5Wx2 stereo speakers deliver crystal-clear sound for the ultimate viewing experience.

New upgrade every year for
5 years with award-winning webOS Re:New Program
Get the benefits from the latest features and software with annual upgrades—up to four times over five years. A CES Innovation Awardee in the cybersecurity category, webOS keeps your privacy and data secure with every update.

webOS
Home Office ready without a PC
webOS enables you to remotely access your PC and Cloud PC via Remote PC. This functionality lets you utilise various home office services, including video conferencing and cloud-based applications, all without a PC.

Game
Jump right into the game
No need for a gaming console - play games through LG Smart Monitor. Access cloud games directly from Home and swiftly connect to streaming apps for game content.

Music
Curated to your music tastes
Enjoy customised music immersively with 5W x 2 stereo speakers. You can search for music easily and access recently played songs from your streaming services quickly. Also, it recommends popular songs based on your preference.

Sports
Follow your sport teams
Support your team with personalised service. It shows updated information on your favourite sports team based on your profile.

LG Fitness
Personalised home fitness
Transform your living room into a personal gym with LG Fitness. Enjoy a wide range of workouts, track your progress, and achieve your goals, all from the comfort of your couch.

Brightness Control
Bright intelligence in any light
Brightness Control detects light sources in your space and automatically adjusts the screen brightness for crisp and clear visuals, whether it's day or night.

Dynamic Tone Mapping
Come alive with brightness and contrast
Enjoy visuals as they were meant to be seen, with Dynamic Tone Mapping adjusting brightness and contrast for optimal detail and realism. Movies and games come alive with rich immersion and consistent quality across all content.

Simple design
Optimise your space, enhance your style
The 3-side borderless design of the slim white body, combined with the slim-flat stand, blends into your office or home, occupying minimal space. It allows an ideal viewing experience through convenient tilt adjustment.

USB-C
Productivity hub with easy connectivity
USB-C port allows from display and data transferring to connected device charging (up to 65W), enabling support for your laptop, all at the same time over a single cable.

ThinQ Home Dashboard
Easily control your appliances
The ThinQ Home Dashboard makes life more convenient. Easily check and manage the status of your LG appliances and devices on one screen with the remote.

Voice control with Magic Remote
With the ThinQ app, the monitor can be easily controlled remotely using voice commands via Alexa, ensuring that the smart monitor serves as more than just a display. It becomes a central hub for all your entertainment and productivity needs, elevating your overall multimedia experience. All of this requires only the Magic Remote.

AirPlay 2 + Screen Share + Bluetooth
Mirror straight from your devices
Effortlessly share content from your smart device to our monitor with AirPlay 2* (for Apple devices), Screen Share** (for Android devices). Connect instantly and enjoy a seamless viewing and audio experience on a larger screen with just a few taps.

LG Switch app
Easy to optimise effortlessly with LG Switch
The LG Switch app optimises your monitor for both work and life. You can quickly navigate and select smart functions with the keyboard and mouse, while seamlessly switching between your PC and webOS using shortcut keys. Plus, you can easily split the display into up to 6 sections, change the theme design, or launch a video call platform with a mapped hotkey.Quick Control
Discover the convenience of Quick Control on the LG Smart Monitor, which provides easy access to menus through simple actions.

Multi ports
A variety of interface
Our smart monitor offers 2xHDMI, 2xUSB, and USB-C ports compatible with various devices for a smooth display. It allows a clutter-free desk setup for ideal space utilisation.